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About Us

Our vision is simple and achievable:

Make Everyone A Little Better Every Day

Joy began to take care of her own hairstyle in 2014. She realised that many people have little idea about choosing products appropriate to themselves, or even about the kind of product that should be used on their hair. In view of the lack of hair-advisory platforms, Joy started SWAG HAIR to recommend products that she tried and loved.

Joy believes that it requires more than the product itself to create the perfect hairstyle for anyone. It takes the cohesion between your style, the vision and technique of your hairstylist, and the application of products. First began as an online store, SWAG HAIR is now running its combination of shop, platform and media.

Click here to understand our Vision & 4 Missions.